Bad Elf + Point One: Precision Location for Surveyors, Government, and Construction

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Jonathan Gladbach
Jonathan Gladbach

The Problem: Unreliable, Difficult to Integrate, and Geographically Limited RTK Solutions

Bad Elf is a provider of precision GNSS hardware and application software. They serve customers across an array of industries – surveyors, government agencies, geospatial professionals, and construction – and provide them with affordable GNSS hardware that collects and transmits location to their mobile and tablet applications. 

When they were looking for an RTK network to further increase the accuracy of their hardware, they needed a network that was ubiquitous across the contiguous United States, reliable, and easy to integrate into their hardware/software stack.

“We mostly found that RTK providers didn’t have the ubiquity we needed to operate across the United States, and that their platforms were clunky and hard to integrate with” – says Larry Fox, VP of Marketing and Business Development at Bad Elf. 

The Solution: Highly Accurate RTK with Polaris 

Bad Elf’s customers needed highly accurate, ubiquitous RTK that was easy to use without technical support or arduous onboarding. Larry Fox, from Bad Elf, found Point One’s Polaris network met their requirements. The sales pitch was very compelling: 

  • ✅Precision location throughout the entire United States
  • ✅Highly Accurate <5cm
  • ✅99.99% reliability
  • ✅Affordable price point for Bad Elf’s Customers
  • ✅Easy to integrate with Bad Elf’s Products

But of course they didn’t just trust the sales pitch; the Bad Elf team tested accuracy and ubiquity in several locations throughout the United States. After the accuracy testing was complete and passed with flying colors, the decision was made to integrate Polaris into Bad Elf’s products. 

“Integration of Polaris’ location was trivial. Getting data from Point One was the easy part. For context – it was far easier than integrating our payment gateway into our mobile applications.”

The Result: Nationwide RTK, Integrated Seamlessly Enabling Purchase/Activation by End Users in 1-click.

Bad Elf integrated nationwide Polaris subscription GNSS corrections network directly into the Bad Elf Flex and Flex Mini receivers and mobile applications. Every Bad Elf Flex comes with a free 2-week trial, after which you can sign up for a contract-free daily, monthly, or yearly subscription.

The integration is smooth and seamless for their customers, allowing for purchase of the RTK solution with only 1-click on iOS devices:  

Polaris gets integrated with 1-click.

Polaris gets integrated with 1-click.

Want to integrate RTK into your product? If you’d like more information about the Polaris corrections service, check it out at pointonenav.com/polaris

Interested in trying Bad Elf’s Survey products? Check out the integration at https://bad-elf.com/pages/point-one-gnss-corrections-for-bad-elf-flex

Jonathan Gladbach
Jonathan Gladbach

Jonathan is Head of Marketing at Point One Navigation. His passion for data and experiment driven growth marketing have guided his career in fields including wearables, iOT, and precision location.

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